Stempel AG redesigned and digitized the “Neue Helvetica” typeface for Linotype and made it a self-contained font family. Over the years, Helvetica was expanded to include many different weights, but these were not coordinated with each other.
The original letterforms of Helvetica had to be modified for the Linotype system.
It forms an integral part of many printers and operating systems. This typeface, designed by Max Miedinger and other project members at the Haas’sche Schriftgiesserei, has become one of the most famous and popular typefaces in the world, thanks to the marketing strategy of Stempel and Linotype.
